UNSERE STORY

The idea for the Startup came up when our Founder Christof realized that it is always that last Gin & Tonic that you regret the next morning, or that you all too often just drink alcohol because of the lack of exciting alternatives. 

It was never about being anti-alcohol but about having another choice in moments when you don't want to drink alcohol. That's why we wanted to develop alcohol-free spirits with which you can mix your favorite drinks to cheers with, just without the alcohol. 

Along the way, Janick joined the mission as co-founder. We both received a lot of encouraging feedback for the idea, but also some irritated, odd faces... And exactly that polarizing feedback motivated us. Society is still very much dominated by alcohol-driven drinking rituals and we want to celebrate all the free-spirited rebels out there who proudly join us in breaking those social drinking norms. 

REBELS 0.0% war geboren!

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UNSERE MISSION

We were born to revolutionize adult drinking culture, and today our mission remains the same. We invite you to join the Cheers Revolution: a movement that challenges social drinking norms and celebrates everyone's freedom of choice.

Cheers to that, you rebels out there!

UNSERE PRODUKTE

Unsere gänzlich alkoholfreien REBELS 0.0% RUM, GIN, AMARETTO, SPRITZ, WHISKEY & APERITIF ALTERNATIVES sind von den Klassikern inspiriert und die perfekte raffinierte Basis für Ihre Lieblings-Longdrinks & Cocktails.

Sie enthalten die typischen Zutaten wie Bitterorangen und süßen Rhabarber für den Spritz, Mandel und süße Aprikose für den Amaretto, Eichen- und Vanillenoten für den Whiskey, Wacholder und andere Botanicals für den Gin, Zuckerrohrmelasse und Eichenrinde für den Rum, Wermut und rote Trauben für den Aperitif. Und mit einem winzigen Schuss Chiliextrakt bekommen wir sogar ein kleines Brennen im Hals.

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UNSER PROZESS

Crafted & produced in the Swiss Alps, we are proud to be the first Swiss alcohol-free spirit alternatives in the market. With our unique double distilling process and natural botanicals, we bring out more intense and complex flavors, even without the alcohol.

  • STEP 1

    NATURAL BOTANICALS

    for highest quality products 

  • STEP 2

    DOUBLE DISTILLATION

    to extract more complex flavors 

  • STEP 3

    BLENDING & BOTTLING

    for authentic and balanced taste

  • STEP 4

    CAREFULLY PASTEURIZED

    for longer lasting shelf life

  • STEP 5

    MIX YOUR DRINKS

    and CHEERS!

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