MULTI-AWARDED 0.0% SPIRITS

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

JOIN THE CHEERS REVOLUTION

DOUBLE DISTILLED FOR MAX TASTE

BITTER IS BETTER:

REBELS 0.0% ROSSO NOW AVAILABLE!

    THE FUTURE IS BETTER BITTER

    ... and it’s finally here!

    Introducing ROSSO, our latest alcohol-free innovation.

    For centuries, the aperitivo was a ritual and we’re reclaiming it... alcohol-free! Bold, bitter crafted to perfection, and made to sip... yeah, on the rocks with a caper berry as garnish (trust us on this one).

    The perfect pre-dinner moment.

    Available now.

    SHOP NOW

    WHY

    REBELS 0.0%?!

    • LOCALLY
      PRODUCED

      Handcrafted in Switzerland with passion & precision.

    • NATURAL
      BOTANICALS

      With selected botanicals, inspired by classic spirits.

    • DOUBLE-
      DISTILLED

      Distilled twice for deeper taste & real 0.0% authenticity.

    • MULTI-
      AWARDED

      Award-winning taste, approved by spirits experts & bartenders.

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    MIX YOUR

    FAVORITE DRINKS,

    HANGOVER-FREE.

      • PARTICULARLY

        STRONG

        Who says cheers needs booze? At REBELS 0.0%, we strongly believe that great drinks don’t need alcohol.

        We’re not here to ban booze—we’re just shaking up drinking norms and offering more choices that are strong in spirit, not in alcohol.

        #FreedomOfChoice means drinking and enjoying life on your own terms—without compromises, without regrets.

        So, are you strong enough to JOIN THE CHEERS REVOLUTION? 😉

      WHAT TOP BARTENDERS

      SAY ABOUT REBELS 0.0%

      • "You don’t need alcohol to have fun. For us, non-alcoholic pairings aren’t just filling a gap, they’re here to be played with character and creativity. "

        — Nadine Reitinger, Chef de Service at Magdalena Restaurant

      • "We want to show guests that mindful choices can be just as refined, rich, and rewarding as any other form of luxury."

        — Tom Fix, Barkeeper at Naturhotel Forsthofugt

      • "REBELS 0.0% Malt Blend gives us a depth of flavour and a texture that five years ago I didn’t believe was possible."

        — Samuel Page, Head Bartender at Sexy Fish

      • "For us, it’s not about alcohol or no alcohol: it’s about real flavour. With REBELS 0.0%, we create a complexity that you’d normally only achieve with alcohol."

        — Markus Kössler, Culture, Experience & F&B Manager at Cervo Zermatt

      • "We listen to our guests, and we decided to move into non-alcoholic drinks. We love REBELS 0.0% because they focus on flavors."

        John Ortega, Head Bartender at The Coral Room

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